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Biggest News Story on January 2nd is…Chipotle’s Menu?

Huge news? Chipotle's menu

Just when I'm starting to feel sorry for the beaten-down media companies, they step up with a reminder that quality content really isn't a primary metric in their business models. To think that somebody in a position of authority saw Chipotle's menu trending on Twitter (or worse, accepted a check from Chipotle) and directed staff to cover the fast food restaurant's press release, speaks directly to the death-spiral-of-sameness that these media companies find themselves in, today.

-- Scrib