It was going to happen eventually, right? Amazon can’t let Pizza Hut or Buffalo Wild Wings have all the fun. Or money. But even in the early stages of recruiting, this new move by Amazon signals the potential to further disrupt a tier of alcohol already in a bit of disarray. As wholesalers continue to consolidate and work to find efficiencies, the door has swung wide open for a company like Amazon to cause chaos. Thanks to its already sizable lobbying team and deep pockets, Amazon is at least set up to bend the ears of decision-makers.
-- Bryan Roth, Sightlines